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Getting journey mapping into Marketo cleanly

ruth_holt_554e3

Posting this for trial users. We care most about renewal rate and I'm not sure segments is the lever. Talk me out of it?

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paul_lund_ec44a

+1. The Marketo step is where ours kept breaking.

omar_ng_0d6e7

We hit this too. Scoping CES tracking to new onboarding cohorts first made it manageable.

aisha_soto_bedd1

Have you tried routing it through HubSpot? Fixed the CES gap for us.

tara_pratt_86c60

Worth checking your churn window. Ours was skewed until we narrowed it.

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