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What we shipped with journey mapping this quarter

ruth_frei_a308c

We measured response rate before and after turning on journey mapping. The result surprised us. Anyone seen the same?

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Comments

esme_akoto_47d51

Curious what cadence you landed on. We over-asked and CSAT tanked.

zoe_lund_7223c

We hit this too. Scoping CES tracking to enterprise accounts first made it manageable.

jack_vance_dab01

+1. The Salesforce step is where ours kept breaking.

hana_calvi_04f14

Worth checking your churn window. Ours was skewed until we narrowed it.

ivy_okafor_0dad9

We hit this too. Scoping the in-app survey to new onboarding cohorts first made it manageable.

maya_rourke_8f8dd

Spent a week on this. The fix was tying journey mapping to the account owner field.

priya_akoto_5d582

Same setup here. In our case it came down to CSAT surveys being too broad.