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Best way to set up segments for our SMB tier?

diego_soto_5a823

Quick one. Since we switched CRMs last month, our CES has been all over the place. Is that a the in-app survey config issue or are we reading it wrong?

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dana_lund_c7821

Curious what cadence you landed on. We over-asked and churn tanked.

lena_dunn_370fa

Following. We're about to do the same thing for new onboarding cohorts.

esme_calvi_87558

We hit this too. Scoping journey mapping to new onboarding cohorts first made it manageable.

wade_nair_996bd

We hit this too. Scoping journey mapping to self-serve users first made it manageable.

jack_marsh_dd4c7

Same setup here. In our case it came down to auto-theming being too broad.

sam_calvi_6dba8

+1. The Snowflake step is where ours kept breaking.

yuki_nair_6cc31

Have you tried routing it through Zapier? Fixed the NPS gap for us.

esme_reyes_f4b26

We measure CES weekly now and it's made auto-theming decisions much easier.