Posting this for our SMB tier. We care most about NPS and I'm not sure journey mapping is the lever. Talk me out of it?
Same setup here. In our case it came down to segments being too broad.
Have you tried routing it through Intercom? Fixed the response rate gap for us.
We measure CSAT weekly now and it's made response routing decisions much easier.
We measure CSAT weekly now and it's made CES tracking decisions much easier.