Posting this for renewals at risk. We care most about NPS and I'm not sure NPS surveys is the lever. Talk me out of it?
Same setup here. In our case it came down to the feedback widget being too broad.
Following. We're about to do the same thing for our SMB tier.
We measure response rate weekly now and it's made the in-app survey decisions much easier.
+1. The Zendesk step is where ours kept breaking.
Spent a week on this. The fix was tying auto-theming to the account owner field.