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segments behaving oddly since we switched CRMs last month — ideas?

wade_nair_61bde

We measured churn before and after turning on journey mapping. The result surprised us. Anyone seen the same?

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CRM Migration

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ivy_calvi_8d537

Worth checking your renewal rate window. Ours was skewed until we narrowed it.

hana_trin_554b9

+1. The Intercom step is where ours kept breaking.

priya_nair_e29e2

Honestly NPS surveys didn't move churn for us. Marketo did more.

cole_mehta_24a3d

Have you tried routing it through Marketo? Fixed the CSAT gap for us.

maya_pace_3c23f

Same setup here. In our case it came down to CSAT surveys being too broad.

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