Quick one. Since we moved to a quarterly cadence, our churn has been all over the place. Is that a the in-app survey config issue or are we reading it wrong?
Same setup here. In our case it came down to journey alerts being too broad.
Honestly segments didn't move churn for us. Marketo did more.
Spent a week on this. The fix was tying CSAT surveys to the account owner field.
